Why Customers Trust Online Reviews

There’s a simple reason why online reviews can make such a big impact on your business: customers trust them.
Customer reviews represent the real opinions of real customers. Any business can claim to be the best business. If you have lots of quality reviews from customers, it shows social proof that businesses actually care about your services.

A study by the Harvard Business Review showed that a 1-star increase in reviews can result in a 5-9% increase in revenue. Here are some factors that can help your business’s online reputation:

• If the reviews are positive
• You have "fresh" recent reviews
• You have lots of reviews
• Your business is highly rated
• Your reviews are authentic
• You respond to both positive and negative reviews promptly with a positive and helpful demeanor

Strategic Legal Web partners with the top reputation management companies so you stay on top of customer reviews